Advertisement revenues are decreasing. Free news is everywhere, even if of poor quality. Your newsroom writes great articles but can't keep up with distributing the content to the right audience in a personalized manner.
Use state of the art machine learning techniques to show users the articles they are most likely to continue reading. This module shows unique recommendations for each user and learns what to recommend based on it's page and position.
Best practices show to get a higher impact on engagement, you need to place this personalized module on high traffic locations like high up on your homepage. Here are some tips:
Recommend articles most relevant for a user at any time based on her browsing history.>>
Increase revenue from subscriptions and turn your newsroom into a subscription machine.>>
To get started you can use the data that you already have, such as: