Thanks to the Froomle AI we are able to boost the relevance of our customer experience by means of automatic personalization. This not only lifts click-through-rates up to 50% but also more fundamental metrics.
Pieter De Smet
Froomle’s tool is an additional step of our digitalization strategy, helping us to match top quality journalism with a gratifying reading experience: by strengthening the relation with our readers we are offering them a whole new set of valuable multiplatform services.
We are very happy with the results of the implementation at Froomle. Questions were quickly resolved due to the close contact between Froomle's and our team. Within two weeks of showing personalized Froomle recommendations on our website, we observed an added value as compared to our previous solution. We are looking forward to continuing our personalization journey further together with the Froomle experts.
In only 40 days, Froomle achieved a CTR of more than 12% on the article page, increased the session length by 400% and more than 850 different articles were recommended every day.