PERSONALIZED
E-COMMERCE
MODULE

PERSONALIZED
News
MODULE

Influencer Boosted "Complete the Purchase"

Product page
Website
Conversion CTR
Sell more products

Challenge

Average  Order Value on many influencer campaigns is either too low or non existent because the data on the audience is not being optimised to make the most of their visit to your shop.

Solution

The Froomle Influencer Boosted "Complete the Purchase" modules take into account which Influencer brought the user to the product page and will show a bundle of items that are most relevant to that audience.

Even though the product being promoted by the influencers is the same, the additional product recommendations will be different  to show the best product  combination for that specific audience to help increase average order value.

On your web shop the name of the module can be changed to your specific industry, for example "Complete the Look" as shown above.

BONUS: As an add on, Froomle can provide a dashboard of attributed revenue to influencers linked directly to their unique URL.

Benefits

  • Adapt product recommendations in real time specific to the audience
  • Capitalise on the data from the entire audience to show the most relevant combination of products

Functionalities

Perfect for

  • Teams that want to save time through automation
  • Teams that want to maximize data usage/make data informed decisions
  • Optimising traffic from influencer campaigns using known and learned data about the audience
  • Influencer campaigns that lead users to your website

How it works?

  1. Create a influencer_id & campaign_id to embed into a specific URL for each influencer to use in their content promotion.
  2. A visitor clicks onto your landing page through that link and will see  recommendations for complimentary items based on the history of other members of that audience. If they are a return visitor to your webshop, their previous history will also be incorporated.
  3. The AI will learn from the first view visitors what other complimentary items are being purchased while constantly improving the recommendations with the increase in traffic  from the influencer URL.
  4. If you use the same influencer repeatedly, using the same influencer_id within campaigns will allow for AI to use historical data of that audience in the recommendations from the start.

Mix and match with

Module
25
Influencer Boosted "Similar Items"

Create a personalised module focusing on similar items to the product being promoted, however also keeping in mind the audience of that specific influencer when making the recommendations.

>>
Module
4
Personalized Search

Provide a more engaging shopping experience with a personalized search engine.

>>
Module
5
Basket Pop Up Personalization

Use the intent to purchase a product as an opportunity to capture the attention of your customer.

>>
Module
3
High Impact Category Ordering

Personalize high traffic category pages for improved customer experience.

>>

Get started

  • Want to take advantage of a 40 day FREE proof of value of the Influencer Boosted module?
  • Curious how we can adapt this module to your specific influencer strategy?
  • Wondering how to match this to other Froomle modules for maximum impact?

Reach out to us at demo@froomle.com to get started!

High-Impact Personalization

Lift your sales. Ace your
personalization results. Start now.

start 40-day trial